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About

Klot Kieffer, 35 years old, Luxembourg bound.

I am eagerly interested in online marketing. My first steps were taken promoting my own online blog www.ilovemyburger.com which went viral shortly after being published in 2012. Blogging taught me a lot about web culture and I was able to acquire an in-depth knowledge and understanding of social media platforms.

Due to my current job as Head of Communication, Marketing and Event Management at the fast growing company Concept + Partners (Hitch, Fabrik …) I now consider myself  a goal oriented internet marketer and understand the position social media occupies in a company’s communication strategy.

My daily challenge is to reach and engage a maximum of people by publishing interesting and informative content. Additionally I am in charge of:

•  the implementation of marketing, communication and social media strategies
• the global communication of the 160-employee company (10 restaurants)
• organizing and planning weekly events (DJ and artist booking)
• community management for 43’000+ Facebook likes
• creating marketing campaigns, choosing communication channels and media partners (press, radio, blogs)
• applying defined budgets